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Papers On Business - Management
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E-Business Preplanning
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A 5 page paper identifying some of the questions that a would-be e-business should ask and answer before jumping headlong into e-commerce. Preparing a marketing plan for e-business involves more than only listing how the business will go about marketing its goods and services in the electronic environment. Just as the organizational structure is outlined and discussed in the marketing plan for traditional business, so does the marketing plan for e-business require attention to items specific to the electronic environment. Prior to devising a marketing plan for e-business, it is necessary to identify and answer several questions. The purpose here is to review those questions. Bibliography lists 4 sources.
Filename: KSebizPreMktPl.rtf
e-Business Project Description: Preliminary Considerations
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An 8 page paper addressing several considerations that should precede establishing a new e-business project. Areas addressed include the legal and regulatory ramifications of operating an e-business; potential sources of ethical conflict; the failure of Webvan; and an observation about the responsibility of e-business problems in the downfall of Enron. Bibliography lists 10 sources.
Filename: KSebizPrePlan.rtf
E-Business Provides Opportunities
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A 11 page paper that discusses the opportunities e-business and e-commerce provide to companies with an emphasis on production and transactions. The paper begins with definitions of 'e-commerce' and 'e-business' and a description of the two major types of e-commerce businesses conduct. Statistical data about Internet sales and revenues are included for the U.S., the UK and the EU. Data regarding business-to-business e-commerce are also reported. The rest of the paper explores and investigates the many advantages and benefits derived from e-business and e-commerce, including the potential reduction in production costs and increased revenues through more business transactions. Bibliography lists 20 sources.
Filename: PGebsop.rtf
E-Business: The Effect of the Dot-Com Fallout on Supply Chain
Management
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An 18 page paper discussing the changing state of e-business.
Investors and venture capitalists alike are hyperventilating over the recent fallout of the
dot-coms, those darlings of business that promised to change everthing and make billions
for those involved in them. Those no longer with us can be seen as failing to fully or
accurately acknowledge the customer, however. It is true that business has changed, but
the old principle of effectively filling customers' needs has not. The arrogance of those
determined to "do it their way" has led to their demise, allowing more efficient and more
customer-responsive models to emerge. The evolution of supply chain management - an
aspect of business increasingly critical to efficient business operation - stands as an
illustration of the principle. Bibliography lists 17 sources.
Filename: KSsupChnEbiz.wps
E-Commerce
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This 7 page paper considers the advantages and disadvantages of entering the e-commerce environment. This paper considers the impact of a major Canadian insurance company and looks at potential savings, fewer barriers, branding as well as problems such as lack of personal contact and set up costs. The bibliography cites 4 sources.
Filename: TEenterec.rtf
E-COMMERCE
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This 15 page paper outlines the online CD industry as regards cdwow, 101cd's and cd-wow. Company profiles are looked at briefly with an anlaysis of strengths and weaknesses in the industry. Third party reviews of 101cd is given as well as competition in the marketplace, and factors that have made them leaders in the industry. A brief overview of market orientation, predictions about the future of ecommerce and a comparison of European ecommerce to the rest of the world. Bibliography lists 15 sources.
Filename: mbecomrc.rtf
E-Commerce - An Analysis
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A 28 page paper that provides a comprehensive analysis of the e-commerce industry beginning with definitions of e-commerce, e-business and an explanation of the different categories, e.g., B2B, B2C, C2C. The writer reports the most recent data regarding e-commerce transactions. The writer also discuses the trends driving e-commerce, strategies used by some of the dot.coms that survived the implosion, technology brick-and-mortar companies use to reduce costs and improve performance, how traditional companies are using e-commerce, the importance of using electronic alternatives for supply chains, and the need to retain customers and suggestions for doing so. The paper ends with a SWOT analysis of e-commerce. Examples are included in the text. Statistical data included. Bibliography lists 23 sources.
Filename: PGecmrc3.rtf
E-commerce and Consumers
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This 21 page paper considers e-commerce and the consumers. Undertaken as a comprehensive literature review. The paper includes an examination of the current status of e-commerce, including statistics and figures in the use of the internet, the growth of e-commerce and the users of the internet. Other issues discussed include the marketing mix, the decision making process, security and advantages and disadvantages for consumers making purchases on the internet. The bibliography cites 25 sources.
Filename: TEecomby.rtf
E-Commerce and CRM
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This 10 page paper looks a fictitious case study and answers questions regarding the implementation of an e-commerce and customer relationship management (CRM) strategy. The paper considers the benefits of e-commerce, the requirements for e-commerce and CRM to be successful and what type of system would be able to provide an holistic solution. The bibliography cites 11 sources.
Filename: TEecocrm.rtf
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