Skip to content

How to Write an Outstanding Cover Letter for Urban Outfitters: Tips and Examples

If you’re a fashion enthusiast with a strong passion for creativity and individuality, Urban Outfitters might be the perfect place for you to start your career. Known for their unique clothing, accessories, and home decor, Urban Outfitters is always on the lookout for talented individuals to join their team. But with so many applicants vying for the same position, it’s crucial to make a great first impression and stand out from the crowd with a rock-solid cover letter.

What is a Cover Letter?

A cover letter is a document that accompanies your resume when you apply for a job. It provides a personalized introduction to your skills, experience, and qualifications, and serves as a powerful marketing tool to promote yourself to the employer. By writing a compelling and well-crafted cover letter, you can give yourself an edge over other applicants and increase your chances of landing an interview.

Tips for a Successful Cover Letter

Here are some tips to help you write a standout cover letter that will grab the attention of Urban Outfitters’ hiring managers and recruiters:

1. Tailor your cover letter to the specific job

One of the biggest mistakes job seekers make when writing a cover letter is using a generic template or a one-size-fits-all approach. If you want to impress Urban Outfitters and show that you’re a serious candidate, it’s important to tailor your cover letter to the specific job you’re applying for. That means doing some research on the company’s values, mission, and culture, and showcasing how your skills and experience align with their needs.

See also  Crafting an Effective Cover Letter: UCSD Career Center's Guide

2. Show your personality and creativity

Urban Outfitters is known for encouraging self-expression and celebrating individuality, so it’s essential to show some personality and creativity in your cover letter. Avoid using buzzwords and cliches, and instead, use your own words to express your genuine interest in the company and the position. Don’t be afraid to let your personality shine through and showcase your unique perspective and creativity.

3. Tell a story

One way to make your cover letter stand out is to tell a compelling story that showcases your experiences and achievements. This can help to engage the reader and provide context for your skills and qualifications. For instance, if you’re applying for a position in visual merchandising, you could tell a story about how you transformed a store’s display and increased sales by a certain percentage. This will give the employer a clear idea of your abilities and demonstrate your value to the company.

4. Keep it concise and to the point

While it’s important to show your personality and creativity, it’s also essential to keep your cover letter concise and to the point. Hiring managers and recruiters are typically swamped with applications, so you need to make sure your cover letter is easy to read and contains all the essential information. Stick to a maximum of one page, and use short paragraphs, bullet points, and white space to break up the text and enhance readability.

5. Highlight your relevant skills and experience

Finally, make sure to highlight your most relevant skills and experience in your cover letter. This can include anything from your education and work history to your extracurricular activities and volunteer work. The key is to showcase how your background and experience make you the perfect fit for the job you’re applying for, and how you can contribute to Urban Outfitters’ success.

Examples of Successful Cover Letters

Here are some examples of successful cover letters that have landed job applicants an interview at Urban Outfitters:

Example 1: Visual Merchandising

“Dear Urban Outfitters Hiring Team,

I am writing to express my strong interest in the Visual Merchandising position currently available at Urban Outfitters. As a creative and innovative visual merchandiser, I have a passion for bringing my ideas to life and creating an immersive shopping experience for customers.

See also  How to Write an Effective Cover Letter for E&Y

My previous experience in visual merchandising has given me the skills and knowledge needed to create captivating and unique displays that align with Urban Outfitters’ values and aesthetic. I pride myself on my attention to detail, my ability to work well under pressure, and my talent for collaborating with others.

When I saw the opening for the Visual Merchandising position, I knew it was the perfect opportunity to bring my passion for creativity and individuality to a company that values those same qualities. I am confident that I’m the perfect candidate for this role and would love the chance to speak with you in person about how I can add value to your team.

Thank you for your time and consideration.


[Your Name]”

Example 2: Marketing and Social Media

“Dear Urban Outfitters Recruitment Team,

I am thrilled to submit my application for the Marketing and Social Media position currently available at Urban Outfitters. As an experienced marketing professional with a strong passion for social media and content creation, I am confident that I have the skills and expertise to contribute to your team’s success.

Throughout my career, I have developed a deep understanding of digital marketing, social media, and content strategy. My ability to create engaging and shareable content has helped me to grow audiences and drive sales for various companies, including my previous employer, where I increased social media engagement by 50%.

I believe that Urban Outfitters is an ideal fit for my experience and skill set, and I am excited at the opportunity to help drive brand awareness and growth through innovative marketing campaigns. I am confident that I can bring fresh ideas, creativity, and hard work to your team, and I look forward to the chance to discuss my qualifications further.

Thank you for considering my application.

Best regards,

[Your Name]”

Common Cover Letter Mistakes to Avoid

While there’s no one “right” way to write a cover letter, there are some common mistakes you should try to avoid:

  • Don’t use a generic opening, such as “To Whom It May Concern.” Instead, try to find the name of the person who will be reading your application and address them directly.
  • Don’t use overly formal or stilted language. This can make your cover letter sound robotic and boring.
  • Don’t include irrelevant or outdated information. Stick to the most recent and relevant experiences that showcase your skills and qualifications.
  • Don’t forget to proofread for errors and typos. A single mistake can make a bad impression and hurt your chances of getting an interview.
See also  Writing an Effective Cover Letter: Tips to Land Your First Paralegal Job


By following these tips, you can write an outstanding cover letter that will grab the attention of Urban Outfitters’ recruiters and showcase your unique skills and experience. Remember to tailor your cover letter to the specific job, show your personality and creativity, tell a compelling story, keep it concise, and highlight your most relevant qualifications. With a well-crafted cover letter, you can increase your chances of landing an interview and starting an exciting new career in fashion.


Do I need a cover letter when applying to Urban Outfitters?

Yes, it’s always a good idea to submit a cover letter when you apply for a job, especially at a top fashion retailer like Urban Outfitters. A cover letter can help you stand out from other applicants and show your personality, creativity, and unique perspective.

Can I use a template for my cover letter?

While it’s fine to use a template as a starting point, it’s essential to customize your cover letter to the specific job you’re applying to. This means doing some research on the company, the position, and the culture, and tailoring your message accordingly.

What should I include in my cover letter?

Your cover letter should include a personalized introduction, a brief overview of your skills and experience, a compelling story that showcases your achievements, and a closing that expresses your interest in the job and your excitement to join the company. Make sure to keep your cover letter concise and to the point, and avoid any irrelevant or outdated information.

Leave a Reply

Your email address will not be published. Required fields are marked *